PPC For Accountants

The LDA specialises in helping accountancy firms devise & implement client acquisition strategies through PPC.

Pay per click for accountants

The London Digital Agency (The LDA) specialises in working with accountancy firms across the world to implement effective PPC campaigns to aide their client acquisition strategy.

Our approach

Our approach is based on three key factors:

  • Objectives - everything we do is based on what you want to achieve
  • Progress - we will never aim for consistent results; we aim for continuous improvement
  • Communication - we will make sure you're always aware of what we're doing, why and the outcome we're expecting as a result

PPC tactics for accountants

Every accountancy firm is unique and excels in different services and industries. For example, some of our existing clients specialise in:

  • Medical accounts
  • Audits for solicitors
  • Payroll & bookkeeping
  • Forensic accountancy
  • Online accounting for contractors
  • Company restrustures & exit planning
  • Small business management accounts

Whatever it is that sets apart your firm, we can use it to set you apart from your competitors.

Getting you found

When business owners, finance directors and CFOs are searching for a suitable accountant, we will ensure that they are able to find you. Enquiries from businesses in your ideal target market are always the most valuable, so we will build campaigns that are focused on your ideal client to make sure they generate the best possible ROI.

Relevance confirmation

Once a user has carried out a search, they need to be convinced that your ad is promoting a relevant and trustworthy accountancy firm. This is why we create compelling ad copy that will provide this confirmation for your prospects.

Converting visitors into prospects

When a user clicks on your ad and is taken to the landing page, you have a very short amount of time to communicate your brand, your message and your call to action. We can design bespoke, on-brand landing pages specifically for the campaigns we create for you, in order to convert as many visitors into prospects as possible.

Google says we’re good

Well-structured, well-built and well-managed campaigns are what we do best - and Google agrees with us! We have a great relationship with Google and if you ever feel you need some extra insight into either your campaign performance, or our management of your campaigns, we can arrange for Google to talk through any concerns you have.

Google knows if an agency is doing their job well or not and we are proud to say that we work closely with Google to ensure that we’re delivering the most strategically and technologically advanced campaigns as possible.

Our clients say we’re great

Here are some quotes from a few of our clients:

“The London Digital Agency have managed our PPC campaigns for several years and have produced consistently impressive results. They have become an extension of our marketing team here at Taylorcocks.”
Richard Keyes, Managing Director of Taylorcocks Chartered Accountants

Book a free consultation

If you’re interested in finding out more about how PPC can help your business grow, or want to see how you can make your existing campaigns perform to their potential, arrange a free consultation with our specialist accountancy team.